https://www.dailymercury.com.au/news/popular-mackay-restaurant-reveals-expansion-plans/3681057/ BING Guo believes every customer has a story. His desire to hear them all has inspired a second venture in Japanese cuisine. Mr Guo endeavours to create strong relationships with his passionate following at Bing's Nomiya. His personal touch has inspired the increasing demand of his delectable offerings. A second instalment is now headed for Rural View. Customers have travelled from across the region since the Japanese restaurant opened in 2015, much to Mr Guo's delight. Mr Guo said connecting deeply with people was such an important skill in the industry, and he wanted to ensure he continued building relationships with his customers. "Personal touch is important to me, and the customer too," Mr Guo said. "When people talk something always happens .... even if I have a lot of customers I try and talk to people. "That's why I stay at the door and open it for them, even a small detail like that can make people happy." The restaurant will be tucked away in the Northern Beaches Central complex. It is due to open next month.
Business has inclined steadily each year and Mr Guo said he wanted to continue this gradual progression. He said he relied on word of mouth and community feedback to market his business. Focal to this is ensuring each customer's experience is enjoyable. Mr Guo began to plan a second outlet a couple of years ago when his business became more frenetic. He envisioned something simple to keep enticing regular diners who lived away from the CBD. Mr Guo hoped dispersing his prominent and dedicated customer base would maintain a high calibre of food and service each day. He said he relied on people sharing their experiences to advertise his business through word of mouth. Mr Guo said it has been a powerful tool in establishing a loyal contingent of diners. "I want to slowly pick up, not be suddenly too busy and the quality goes down," Mr Guo said. "Food quality is important, if it is too busy I can't concentrate too well so I stress and pressure goes up in the kitchen. "Some people drive from two or three hours away to come here, and sometimes I don't understand why. "I think I'm doing okay ... but people keep coming here, and they tell people to come here." While he was perplexed by the resounding success of his business, Mr Guo said he was lucky to have the customer base he had. "Maybe they like me," he said with a laugh. "If you do business you need to be genuine to everyone and be candid to every customer you greet. "It needs to be from your heart - I talk to everyone like a family friend."
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January 2020
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